about us

WE ARE  HE SAID  SHE SAID

He Said She Said is a partnership of seasoned strategists and creatives with decades of experience in spirits, beer, wine and RTDs. We’re passionate about the work we do, and we have a deep respect for the hard work happening at every level of this industry. We’re proud to be part of it. While we’ve had agency training, we’ve also worked internally at spirits brands, and no one understands agency frustrations better than we do. Having worked brand-side, we can also navigate the 3-Tier system and adhere to DISCUS standards in ways that traditional agencies often neglect. We’re as nimble and scrappy as you are, and we’re ready to earn your business and trust. 

WHY PARTNER WITH US?

Brand Building—Not Just Babble.

Every brand is unique and should look and sound like it. We have a background in building brands, and we want to work with people who have something to say.

Affordability at the Expense of Overhead

Instead of investing in offices, coordinators and account managers, we trimmed operations so we can pass the savings onto clients.

Built for Emerging Spirits

With over 15 years of experience in independent spirits—and also big brands in spirits, beer, wine and more recently, RTDs—we want to work with emerging brands, giving clients a super premium look and feel without the big budget.

We Understand Your Business

We know how to market spirits. We also know the boring details that other agencies seem to skip—guidelines like DISCUS, TTB regulations and the unique challenges of the 3-tier system.